نوع مقاله : مقاله پژوهشی
نویسندگان
1 گروه مطالعات رسانه-رادیو و تلویزیون ، دانشکده تولید ، دانشگاه صدا و سیما ، تهران ، ایران
2 دانشگاه صدا و سیما ، تهران ، ایران
چکیده
کلیدواژهها
موضوعات
عنوان مقاله [English]
نویسندگان [English]
In today's globalized world, the rise of cultural interactions among nations, largely facilitated by media, necessitates a focus on ethical principles. The Islamic Republic of Iran aims to enhance intercultural communication through its international television networks, engaging with countries that have markedly different cultural backgrounds. This research examines the role of these media outlets in reinforcing cultural bonds, showcasing Iranian customs, constructing narratives, and analyzing global issues while addressing gaps in the existing scholarly literature. Employing a descriptive-analytical approach and library research methods, the study emphasizes Islamic media ethics within the context of intercultural communication, particularly regarding Iran's international media. It identifies key principles of Islamic media ethics across three dimensions: the role of the media message sender, content management, and the consideration of audience dignity and context. The findings suggest that Islamic ethical principles provide a robust framework for structuring intercultural communication, serving as an effective guide for developing ethical models in international media. By adopting these principles, Iranian media can significantly enhance its intercultural interactions, fostering better understanding and cooperation with countries around the world.
کلیدواژهها [English]
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